World
Public Relations Forum
#WPRF2023
WPRF 2023 will be held at hotel ITC Grand Chola, Chennai, India between 21st and 23rd September. The second and third day will be the PRAXIS experience.
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3
Exciting Days
Welcome to the World Public Relations Forum 2023
The World Public Relations Forum (WPRF) provides an open and diverse platform for public relations and communications practitioners from across the globe to meet, discuss, reflect and advance the profession.
When
11.00 am, 21st September 2023 - 11.00 pm, 23rd September 2023
Where
ITC Grand Chola, Chennai, India
Who
Public Relations, Corporate Communications, Marketing Communications
Building Goodwill for Greater Good
How the world is changing PR and how PR should change the world
Responsible Communication - Your Reputation, Your Influence, Your Role
It is the paramount objective of Public Relations to create goodwill and to retain it thereafter.
Public Relations is all about establishing goodwill between the organisation and its various stakeholders, i.e., employees, clients and media.
For doing this, PR practitioners must be adaptive to everything in the process of creating goodwill.
Public Relations helps in building a goodwill account for a brand in such a way that the brand can even survive negativity.
Creating goodwill is even more imperative now after the turbulence of the last couple of COVID years.
The forthcoming edition of WPRF talks about all these and many other elements while focusing on building goodwill for better good.
20+
Speakers
Register Today and Get Access To..
High-value Learning
Delegates from around the World
Networking Opportunities
Great Speakers
Inspiring Sessions
Social Events
Register today for the price of $59
event schedule
Time
Events
Speakers
Moderator
- 10:15 am
Registrations
- 11:35 am
Welcome Session
- 12:15 pm
Inaugural Address
Government Communications: The Good, Bad & Ugly
Dr Palanivel Thiaga Rajan
Honorable Minister for Information Technology & Digital Services,
Tamil Nadu
- 12:45 pm
President’s Address
Justin Green
President & CEO
Global Alliance for Public Relations and Communication Management
- 1:15 pm
Lunch
- 2:30 pm
Keynote Address 1
Igniting the Integrity Vibe – It’s Time to be Good
Dr Saundarya Rajesh
Founder-President
Avtar Group
Vineet Handa
Kaizzen
- 3:15 pm
Keynote Address 2
How the World is Changing PR and How PR Should Change the World
Dr Michael Preuss
Head of Communications
Bayer AG
Aseem Sood
Chairman, AMEC
CEO, Impact Research
and Measurement
- 4:00 pm
Tea / Coffee Break
- 5:00 pm
Keynote Address 3
Presentation of Studies - Reputation and Intangible Global Trends - Approaching the Future 2023
Clara Fontan
Director, Intelligence & Knowledge, Corporate Excellence
Centre for Reputation Leadership
- 5:25 pm
Special session
SCoRe Scholarships
- 5:45 pm
Keynote Address 4
Responsible Communication: Your Reputation, Your Influence, Your Role
Isabel Lara
Chief Communications Officer
NPR
Nikhil Dey
Adfactors PR
- 6:30 pm
Awards
(For GA Board members and nominees only)
The World Public Relations & Communication Awards
- 7:30 pm
The Sparkle Evening
A Fire Side Chat
Alisha Abdullah
National Car & Bike Racing Champion
Amith Prabhu
- 8:00 pm
Performance by Saxophone Subbalaxmi
Followed by Beer & Wine
- 8:30 pm
Dinner
Time
Events
Speakers
Moderator
- 7:15 am
Breakfast at respective hotels
- 9:15 am
Outlook of PR Education
Amybel Sanchez de Walther
Dean
University Universidad de San MartÃn de Porres
Silvia Arto
Vice President
Global Alliance and Chair of the
European Regional Council
Sia Papageorgiou
SCMP, Managing Partner
Centre for Strategic Communication Excellence
Dr. Wole Adamolekun
Elizade University
Hemant Gaule
SCoRe
- 10:15 am
How the world is changing PR and How PR should change the world
Fiona Cassidy
Immediate Past Chair
Public Relations Institute of New Zealand
Hamilton Dos Santos
Executive Director
Aberje, Brazil
Jaffri Amin Osman
President
Institute of Public Relations Malaysia (IPRM), Malaysia
Justin Green,
President & CEO
Global Alliance for Public Relations and Communication Management
Paula Portugal Mendes
Director General
Associação Portuguesa de Comunicação de Empresa (APCE), Portugal
Sumathi Chari
PRHUB
- 11:00 am
Tea / Coffee Break
- 11:30 am
Responsible Communication - Your Reputation, Your Influence, Your Role
Ana Pista
Founder & CEO
Ardent Communications
Beatrice Guay
Executive Director & Board Secretary
Chambre Huissiers de justice du Québec
Boy Kelana Soebroto
Head of Corporate Communications
Astra & Chairman of Perhumas
Jose Manuel Velasco
Head of the Executive Coaching area
Llorente & Cuenca
Peter Mutie
CEO
Peterson Communications Ltd.
Sudha Singh
The Purpose Room
- 12:15 pm
Keynote Address 5
Ritu Jhingon
Group Director
Corporate Communications and
CEO, Nand Ghar
Vedanta Ltd.
- 12:30 pm
Keynote Address 6
Effective Brand Communication & its Impact on Society
Subramanyeswar S.
Group CEO
Mullenlowe Lintas Group &
Chief Strategy Officer
APAC, Mullenlowe Group
- 12:45 pm
Special Session
A Fire side chat with
Ritu Jhingon
and
Subramanyeswar S.
Gayathri Sharma
Rolls Royce
- 1:15 pm
WPRF Closes
- 1:30 pm
Lunch & PRAXIS Summit Check-in Opens
- 3:45 pm
Group photo
- 4:00 pm
Tea / Coffee Break
- 5:00 pm
Welcome Remarks
- 5:15 pm
Felicitations
- 5:30 pm
Keynote Address 1
How Business Strategy Can Super-Charge your PR Efforts
Roopa Unnikrishnan
SVP, Strategy & Corporate Development
IDEX Corporation
Arijit De
BCW Global
- 6:15 pm
Keynote Address 2
Public Relations as a Management Function
Stephen Waddington
Founder & Managing Partner
Wadds Inc
Kiran Ray Chaudhury
80 dB Communications
- 7:00 pm
Special Address
- 7:45 pm
Felicitations
Celebrating with PRAXIS All Timers & Contest Winners
- 8:15 pm onwards
Super Night
Live Concert by
Thaikkudam Bridge
- 8:30 pm
Drinks & Dinner
- 11:00 pm
Day Ends
Time
Events
Speakers
Moderator
- 7:15 am
Breakfast at respective hotels
- 9:15 am
Keynote Address 3
GenAI and the Future of Work
Jaspreet Bindra
Founder
The Tech Whisperer
Archana Arora
ANTS Digital
- 10:15 am
Keynote Address 4
It’s Personal – The New Rules of Corporate Reputation
Rebecca Wilson
EVP - International
WE Communications
Usha Iyer
Dr Reddy’s Laboratories
- 11:00 am
Tea break
- 11:45 am
Keynote Address 5
Horizon Scanning: How PR can Help Anticipate Future Trends
Farzana Baduel
CEO
Curzon PR
- 12:05 pm
Keynote Address 6
Using Behavioural Science to Power Public Relations
Shayoni Lynn
CEO & Founder
Lynn
- 12:30 pm
Special Session: A Fire Side Chat
Farzana Baduel &
Shayoni Lynn.
Arun Sudhaman
PRovoke Media
- 1:00 pm
Lunch
- 2:15 pm
Keynote Address 7
Greenwashing: The Risks and Opportunities of Communicating Sustainability
Suzy Goulding
Head of Sustainability, APMEA
MSL Group
Pooja Khan
Panasonic India
- 3:00 pm
Keynote Address 8
Values-Driven Leadership Drives Growth and Reputation - 7 Golden Rules
Peter Finn
Founding Partner
Finn Partners
Shipra Singh
GE Healthcare
- 3:45 pm
Keynote Address 9
Prabha Narasimhan
Managing Director & Chief Executive Officer
Colgate-Palmolive (India)
Rajesh Mani
Ashok Leyland
- 4:30 pm
Keynote Address 10
- 5:00 pm
Closing Remarks
- 5:15 pm
PRAXIS Closes
- 5:30 pm – 7:30 pm
BREAK
- 7:30 pm
Fulcrum Awards Night
- 9:00 pm
Cocktails, Dinner and Music
- 11:00 pm
Day Ends
- Sunday
Reserved for city sight seeing tour for those interested
Our Speakers
Dr Palanivel Thiaga Rajan
Honorable Minister for Information Technology & Digital Services, Tamil Nadu
Clara Fontan
Director, Intelligence & Knowledge, Corporate Excellence
Centre for Reputation Leadership
Isabel Lara
Chief Communications Officer
NPR
Justin Green
President & CEO
Global Alliance for Public Relations and Communication Management
Dr Michael Preuss
Head of Communications
Bayer AG
Ritu Jhingon
Group Director, Corporate Communications & CEO
Nand Ghar
Vedanta Ltd.
Dr Saundarya Rajesh
Founder-President
Avtar Group
Subramanyeswar S.
Group CEO
Mullenlowe Lintas Group & Chief Strategy Officer
APAC, Mullenlowe Group
Janet Jones
Newyork Post's GM
Rob morbin
Executive Director
International Communications Consultancy Organisation
Michael Dover
Starbuck's CEO
Jonathan Elves
Maxii's Manager
Mike Michael
Softer Manager
Get Tickets
* For international payments, please use Stripe payment mode as the payment option.
* If you are registering for WPRF 2023 and are based in another country that requires you to apply for an Indian visa,
we recommend you apply for a TOURIST visa.
GOOD VIBES
Feel the spirit
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Connect With Us
Reserve a seat
Supporting Partner
Contact wprf@promisefoundation.com if you want to be a partner or sponsor